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About 700 people have already invested, El-Batrawi says, with individual investments ranging from a single share purchase to 0,000.
El-Batrawi says repeatedly that the ads target only professional, savvy investors who watch business-news channels like Fox Business and CNBC during the day.
"We are moving along in pretty good shape," he said.
But while Yay Yo aggressively solicits investors on TV, the company's products are far from ready, and some of his claims don't seem to stand up.
There are actually two kinds of Regulation A offerings.
In Tier 1, a company can raise up to million from investors in a year.
Yay Yo said it is planning a beta in the next couple of weeks. The Yay Yo spot boils down to this pitch: You probably missed out on investing in Uber and Lyft before they made investors millionaires.