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Redstone told interviewer Charlie Rose that losing My Space had been "humiliating", adding, "My Space was sitting there for the taking for 0 million" (Myspace was sold in 2012 by News Corp for million.) On November 1, 2007, Myspace and Bebo joined the Google-led Open Social alliance, which already included Friendster, Hi5, Linked In, Plaxo, Ning and Six Apart.Open Social was to promote a common set of standards for software developers to write programs for social networks. Google had been unsuccessful in building its own social networking site Orkut in the U. market and was using the alliance to present a counterweight to Facebook.We went with a lot of products that were shallow and not the best products in the world".
By 2004, it was transitioned from a file storage service to a social networking site.and move it to the head of the pack of social networking websites.A key architect was tech expert Toan Nguyen who helped stabilize the Myspace platform when Brad Greenspan asked him to join the team.The group decided to mimic the more popular features of the website.Within 10 days, the first version of Myspace was ready for launch, implemented using Cold Fusion.